How to share links on Instagram
Aug 09, 2022Do you share links to your website or upcoming events on Instagram? Did you know that the platform does not let users click on URLs?
Text that is a hyperlink almost everywhere else on the internet is just plain text in Instagram, so your audience can’t do anything with it. They can’t even copy it to paste it in their browser! 🤦♀️
However, there is one place on Instagram where you’re allowed to have a clickable link: at the top of your profile.
The best way to utilize this spot is to have a links page hosted on your website or a third-party ‘link in bio’ landing page. (You can see mine here.)
There are many sites offering this service, so just search the web for ‘link in bio tools’ and choose your favorite.
Once you have yours set up, refer to it when writing new Instagram posts, for example: “Visit our website to register today: [link in bio].” This will prompt your followers to visit your Instagram profile and find the link on your links page.
Pro Tip #1: Make sure the links on your links page are up-to-date by checking in on them regularly.
Pro Tip #2: Make sure to include a link to your #1 action (e.g., book a discovery call, download your lead magnet, etc.)!
Stay in the loop!
I send monthly emails containing the latest tips.
To receive them directly in your inbox, subscribe below.
By providing your info, you will be signed up to receive helpful and relevant resources. We NEVER sell any information collected on our site. Our goal is to help people like you thrive. You may unsubscribe at any time.
Author
